Use these reports on how people are responding to your Facebook page to improve your page's effectiveness.
People Who Clicked Action Button by Country
This report measures how many times any action button was clicked on your Facebook page, by country.
Total Views
This report measures the total views of your Facebook page by date.
Total Number of People Who Viewed Your Page by Age and Gender
This report measures the total amount of times people visit your Facebook page by age and gender.
Total Number of People Who Viewed Your Page
This report measures the total number of people who viewed your page.
How Many Times Your Page Was Viewed by Device
This report measures the total amount of times people visit your Facebook page by device.
Total People Who Viewed Your Page by Section
This report measures the total amount of times people visit your Facebook page by section.
Total Actions on Page
This report measures the total number of actions taken on your Facebook page, such as website clicks, clicks for directions, and action button clicks.
People Who Clicked Action Button by City
This report measures how many times an action button was clicked on your Facebook page by city.
Total Views by Section
This report measures the total amount of times people visit your Facebook page sections, such as About, Timeline, and Profile.
People Who Clicked Action Button by Device
This report measures how many times the action button was clicked on your Facebook page by device.
Action Button Clicks, Views, and Impressions by Age and Gender
This report measures how many times action buttons, views, or impressions were clicked on your Facebook page by age and gender.
People Who Clicked the Get Directions Button
This report measures how many times the Get Directions button was clicked on your Facebook Page.
People Who Clicked Get Directions by Device
This report measures how many times the Get Directions button was clicked on your Facebook page by device.
Total Reach
This report measures the number of unique users who saw your post in Facebook Pages.
Total Page Likes As of Today
This report measures the total likes on your Facebook page as of today.
People Who Clicked Website
This report measures the amount of website clicks an ad generates in your Facebook page.
Net Likes
This report measures your Net Likes against Unlikes on your Facebook Page.
People Who Clicked Website by Age and Gender
This report measures the unique users who clicked on your Facebook page by age and gender.
People Who Clicked Website by Device
This report measures the unique users who clicked on your Facebook page by device.
People Who Clicked Website by City
This report measures the unique users who clicked on your Facebook page by city.
Post Reach
This report tracks and measures your Post Reach in Facebook Pages (paid and non-paid posts).
People Who Clicked Website by Country
This report measures the unique users who clicked on your Facebook page by country.
Where Your Page Likes Happened
This report measures how many times your Facebook page was liked and where it happened.
Hide, Report as Spam, and Unlikes
This report measures the types of negative feedback to your Facebook page.
Your Fans
This report measures your Facebook page likes based on age and gender.
People Engaged
This report measures how many people are actively engaging on your Facebook page.
Video Views Breakdown Organic/Paid
This report measures the video views on your Facebook page by organic/paid breakdown.
